Posted by George Kaskanlian Jr in San Francisco on November 29th, 2007 at 8:10 am

Density

Opens Saturday 593 Valencia St, at 17th; The Mission, 415.552.2220

There aren’t many places in the Mission where a man can shop for gear, unless that man is a pimp, a mariachi, or a house painter. For a store that doesn’t announce your profession, try Density, opening today.

Themed to feel like part of the City (sidewalk floors, goods arranged by “Downtown”/”Midtown”/”Uptown”), Density’s clothes reflect the vintage and streetwear styles worn so proudly by Mission hipsters, and so accidentally by Mission crackheads. Highlights include tees from SF’s Free Gold Watch, emo-prep from Shades of Greige, and authentic western button-downs from Panhandle Slim — shirts that’re typically only found at the bottom of thrift-store barrels, still smelling like the cowboys who died in them (cause: dogies). Density also stocks a sweet selection of under-$80 denim, and’re coming out with an in-house clothing line called Citystate — possibly referring to a San Francisco secessionist movement, sure to be opposed by 4% of Americans.

Though Mission-centric, Density’s planning parties to celebrate the world’s fashion capitals (Paris, Milan…Paris); and since the store’s owner founded The Independent, expect top-notch DJs, musicians, and paint-splattered mariachis escorting dates they’d part with for, say, $50?